Helping cheese producer Elcor increase sales and eliminate plastic

Elcor, a cheese producer in Argentina had an issue with keeping their processed cheese pots cool. They were using plastic trays to transport the cheese through the production process, which then had to be packed and palletised before sending them out to store. Our challenge was to develop a cardboard tray that replaced the use of plastic trays and optimised their cooling times. 

Working closely with Elcor we developed a corrugated self-assembling pyramid-based tray. It was designed with sloping walls that generate air channels to improve convection inside to help cool the products quickly and effectively.

The 100% sustainable solution allowed the customer to significantly reduce operating and cooling times as well as replacing plastic crates. Elcor upgraded its production line to increase capacity which led to product sales tripling.  Our new pack enabled them to smoothly facilitate this growth. The new packaging innovation was also applied to various packs of processed cheese.